Asayu Blog

Iwagami shrine in Awaji.
What Is Natural Incense?
Natural incense is having a moment, but with all the labels out there, it’s hard to know what really makes an incense “natural.” This article breaks it down in simple... Read more...
Green Tea Fields with Mount Fuji in the Background, Japan
What is Japanese Tea ?
Japanese tea is more than a drink—it’s a daily ritual rooted in calm, clarity, and connection. From vibrant sencha to toasty hojicha, discover the unique character of each tea in... Read more...
Are Sandalwood and Agarwood the same ?
Are Sandalwood and Agarwood the same ?
Agarwood and sandalwood incense are two iconic scents in Japanese tradition, each offering a unique journey for the senses. Let's explore their differences, from agarwood’s deep, mysterious warmth to sandalwood’s... Read more...
Hydrangeas and Japanese Monks
A Short History of Japanese Incense Holders
Often overlooked, Japanese incense holders carry centuries of quiet refinement. From the solemn rituals of samurai households to today’s minimalist interiors, these small objects embody a philosophy where beauty and... Read more...
ぽっくり Pokkuri, traditional sandals worn by geisha or children
Geta vs. Zori, A guide
Step into the world of Japanese footwear with our guide to geta and zori, two timeless styles that offer both tradition and comfort. Whether you're curious about the unique design... Read more...
Gaharu Tree used for Agarwood
A Guide To Non-Toxic Incense
Whether you’re new to incense or a seasoned enthusiast, understanding the different types and their benefits can enhance your experience. From traditional Japanese incense to aromatherapy blends, here’s everything you... Read more...
At-home Recipee For Your Favorite Season's Scent!
At-home Recipee For Your Favorite Season's Scent!
Welcome to Asayu Home Recipe for a Made Home Fragrance! Discover our curated seasonal recipes to fill your home with the perfect scents all year round.    Winter-Christmas Simmer Pot Recipe... Read more...
Hiroshige "The Incense Offering,"
The Importance of Incense in Edo Period
Ukiyo-e, the "pictures of the floating world," is a genre of Japanese woodblock prints that flourished during the Edo period (1603–1868). These prints, often depicting the pleasures of urban life,... Read more...
samurai group in black and white, zoom on their armor
Samurai and Incense, A deeper Dive
The relationship between samurai and incense is multifaceted, revealing layers of significance that extend beyond ritualistic and meditative uses. Incense played a practical role in the daily lives of samurai,... Read more...
Zoom on details of a japanese traditional doll wearing a noble costum. The costume is vibrant and colourfull with clear contrast of shapes, design,, fabrics and layers.
Tradition: Games with Incense
You’ve probably heard of the traditional Japanese Tea Ceremony. Did you know that incense is just as important an art in Japan as tea or Ikebana? The ancient Japanese tradition... Read more...
Incense with beautiful turquoise blue incense holder
Creating A Peaceful Space: How to Choose Your Incense
Hi, and welcome to our bi-monthly Asayu rendezvous! Did you know that your scent profile plays a significant role in how you experience incense? Choosing the right incense starts with... Read more...
How is Japanese Incense Made and Preserved? : Awaji Island
How is Japanese Incense Made and Preserved? : Awaji Island
The Tradition of Incense in Japan In the diversity of sense, one often overlooked is the smell. While sight, sound, and taste frequently steal the spotlight, scent is less popular.... Read more...